Articles

GemSeek wins MRS award for Innovation in Data Analytics

GemSeek (part of the Future Thinking Group) won the Innovation in Data Analytics category at last night’s Market Research Society (MRS) Awards Dinner, alongside their ...
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Three Steps to Maximise Customer Retention through the Power of AI and Machine Learning

We’re excited to announce that our innovative approach to customer retention through machine learning and predictive analytics has been selected as a finalist in the ...
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Leverage All Available Data to Predict Customer Behavior

The customer experience that brands provide is becoming the decisive factor whether their clients will stay - or stray. According to Gartner, by 2020 more than 40% of all data ...
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Artificial Intelligence will Revamp Healthcare

Are you Ready? In many fields, including medicine, artificial intelligence (AI) is no longer merely something to be experimented with. AI’s increasing importance for ...
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Insurance Data Analytics

Insurance Data Analytics for Competitiveness and Profitability   Implementing data analytics in the insurance business enhances customer centricity without further ...
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#SocialMedia: Thrive don’t just Survive with Sentiment Analysis

“When you say it, it’s marketing. When they say it, it’s social proof.” Andy Crestodina   Social media has given customers the unprecedented ...
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