Product, Market & Competition
A new era for your customer: the IoT revolution
Automation is an increasingly influential concept creeping in to people’s lives. The IoT company MyDevices surveyed 2,020 American adults of whom 82% indicated they would ...
Understand Traffic Accidents Through Data Analytics
Our data analytics team compiled data on traffic accidents in the UK and uncovered some great insights to keep you safe. Among them: what would be the best weather to drive ...
BIG DATA ANALYTICS: Customer journey analytics in the hospitality industry
UNLOCKING INSIGHTS FROM DATA IN THE HOSPITALITY INDUSTRY IMPROVES THE CUSTOMER JOURNEY FROM START TO END – AND INCREASES REVENUE ALONG THE WAY Top performers utilize ...
AI in Customer Experience: Get the Most of It!
A few years ago AI was merely the brainchild of sci-fi literature. Today, it is transforming virtually all industries - from international defense to global finance and even ...
To Each Their Own: 3 Myths About Customer Personalisation
Personalisation these days is no longer a way to stand out, it’s an imperative. As psychologist, Barry Schwartz explains in his 2004 book “The Paradox of Choice - ...
BIG DATA ANALYTICS BUSINESS TRANSFORMATION IN THE LOGISTICS INDUSTRY
HOW LOGISTICS COMPANIES EVALUATE THEIR DIGITALIZATION EFFORTS? Moving away from simply having a data well to fully making use of this data is what will give companies ...