Articles

A new era for your customer: the IoT revolution

Automation is an increasingly influential concept creeping in to people’s lives. The IoT company MyDevices surveyed 2,020 American adults of whom 82% indicated they would ...
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Understand Traffic Accidents Through Data Analytics

Our data analytics team compiled data on traffic accidents in the UK and uncovered some great insights to keep you safe. Among them: what would be the best weather to drive ...
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BIG DATA ANALYTICS: Customer journey analytics in the hospitality industry

UNLOCKING INSIGHTS FROM DATA IN THE HOSPITALITY INDUSTRY IMPROVES THE CUSTOMER JOURNEY FROM START TO END – AND INCREASES REVENUE ALONG THE WAY Top performers utilize ...
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AI in Customer Experience: Get the Most of It!

A few years ago AI was merely the brainchild of sci-fi literature. Today, it is transforming virtually all industries - from international defense to global finance and even ...
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To Each Their Own: 3 Myths About Customer Personalisation

Personalisation these days is no longer a way to stand out, it’s an imperative. As psychologist, Barry Schwartz explains in his 2004 book “The Paradox of Choice - ...
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BIG DATA ANALYTICS BUSINESS TRANSFORMATION IN THE LOGISTICS INDUSTRY

  HOW LOGISTICS COMPANIES EVALUATE THEIR DIGITALIZATION EFFORTS? Moving away from simply having a data well to fully making use of this data is what will give companies ...
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